Oct 15 2008
Holiday Niche Sites - Send To Your Friends And Family Part 2
On Monday I made a post about creating niche sites and using it to market to your friends and family. Just a short follow up to that post. When I got out of the Navy back in 1987 I went to work for Mutual of Omaha (MOO) Insurance as a life insurance agent. Exciting eh - what a job for a former cryptologist. Anyway, the first thing they made me do was take a full day and sit and do nothing but make a list of everyone I knew. When I started I thought to myself how long could this list possibly be. This was going to be my core solicit list for insurance sales. MOO would take my list and send an introductory letter out for me and then I was to call each one and follow up.
I was very suprised at the end of the first day just how long that list had become. There were several hundered names on my list and the more I listed the more came to memory. Why am I telling you this. Try this same drill and see how many names you know. That is your core list for your holiday niche site. Let’s say you have a list of 200 people (it will probably be much much more than that) and in a best case scenario each one buys something from your Christmas affiliates at an average lead or sale price of $5.00 that is $1000.00. Ask them to send the link to your holiday affiliate website to their friends and it grows even more.
SImple idea isn’t it? Just make sure your holiday niche site is professional looking, not one of this single page splash sites that scroll down forever with multiple testimonials saying how wonderful everything is.
I would be interested to hear if any of you do this for the upcoming holdiday season and what your results are. With a site like this using your friends and family, you don’t have to worry about SEO or search return rankings. All of your marketing is done offline.
